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How to Support 1% for the Planet Businesses This Holiday Season

Your spending counts.

By: Sara Sheehy + Save to a List

"Every time you spend money, you're casting a vote for the kind of world you want," said Anna Lappe, an author and sustainable food advocate. This holiday season, cast your vote for a thriving environment by supporting one of the 2,000-plus member businesses in 1% for the Planet.

About 1% for the Planet

1% for the Planet is a global movement that inspires businesses and individuals to support environmental solutions. It was started by Yvon Chouinard, the founder of Patagonia, and Craig Mathews, the founder of Blue Ribbon Flies, in 2002. 

Each member business is dedicated to donating 1% of their gross sales in a combination of monetary contributions, in-kind donations, and promotional support. Each member business also offers partnership advising to create an ecosystem of companies that care for our environment.

When you make a purchase from a 1% for the Planet brand, you're not only getting a great gift for someone you love, but you're voting for a future that includes a healthy environment. It's a win/win!

A Few Gift Ideas

Looking for a cool gift from a 1% for the Planet brand? Here are a few of our favorite products.

But don't stop here! Check out 1% for the Planet's neat searchable directory of all member businesses to find that perfect gift for your special someone.


Photo Courtesy of Patagonia

As one of the founding businesses of 1% of the Planet, we'd be remiss to not include this outdoor gear powerhouse in the mix. We'd be psyched to get a Fair Trade sewn Woolyester Fleece Jacket under the tree this year.


Photo Courtesy of Weston

Weston makes some damn fine looking snow gear, including this Backwoods snowboard that is ideal for anything from steep drops to wide-open, powder-filled bowls.

Zeal Optics

Photo Courtesy of Zeal Optics

I know we all hope to be getting some face-shots of powder this winter, and Zeal Optics' Portal XL goggles provide full coverage without sacrificing any optical quality. Plus, Zeal Optics will plant a tree for every pair of goggles or sunglasses sold through December.


Photo Courtesy of Toad&Co

Apparel maker Toad&Co uses eco-friendly materials to make their lines of shirts, pants, jackets, sweaters, and accessories. We're crushing on this Re-Form Flannel Shirt, which is woven from 60% recycled cotton and 40% recycled polyester.

Goodr Sunglasses

Photo Courtesy of goodr

Looking for a stocking stuffer? Goodr makes affordable, polarized sunglasses for active sports. If you have a runner, a crossfitter, a hiker, or a cyclist in your life, they need a pair of these glasses.

Klean Kanteen

Photo Courtesy of Klean Kanteen

Klean Kanteen introduced the first stainless steel, BPA-free, reusable water bottle way back in 2004, and they've been going strong ever since. Check out the insulated TKPro 32 ounce bottle, with a 360-degree pour-through lid.

Sensi Graves Bikinis

Photo Courtesy of Sensi Graves

Sensi Graves makes athletic bikinis for surfing, kiteboarding, windsurfing, and yogis. Oh, and for the rest of us who just want a suit that'll stay in place while we explore! We love the cool back styling on the Colleen reversible bikini top.

Katherine Homes

Photo Courtesy of Katherine Homes

Katherine Homes' products are pieces of wearable, affordable, functional art. Designed to bring awareness to environmental issues and embody a sense of place, you can find hats, stickers, cards, and prints at their online store.

Sunski Sunglasses

Photo Courtesy of Sunski Sunglasses

100% original styles, recycled materials, and performance fit are what you find every pair of Sunski Sunglasses. They are also produced carbon-neutral and are packaged without any use of plastic.

See all 1% for the Planet brands!

Cover photo courtesy of Toad&Co.

We want to acknowledge and thank the past, present, and future generations of all Native Nations and Indigenous Peoples whose ancestral lands we travel, explore, and play on. Always practice Leave No Trace ethics on your adventures and follow local regulations. Please explore responsibly!

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