Work for Vail Resorts

Brand Content Coordinator

Vail Resorts

Kirkwood, CA, US

Reach Your Peak at Vail Resorts. You're someone who pushes boundaries and challenges the status quo. You're brave, ambitious and passionate in everything you do. And we want you on our team. Pursue your fullest potential and never settle in the quest to deliver extraordinary guest service. Join one of the world's 50 most innovative companies as named by Fast Company, and re-imagine a mountain resort experience with us. Welcome to Vail Resorts. Reach Your Peak.

Job Summary:

Kirkwood Mountain’s content generators are tasked with generating content for the mountain each day, which includes reporting daily snow conditions, weather and events by using a variety of communication platforms. They are responsible for writing the daily conditions report, recording snow phone messages and capturing morning images and video of on-mountain conditions to be used by a variety of teams throughout the day. All tasks must be completed in a quick, timely, and professional manner. Tasks must be also be completed under strict deadlines each day. Content generators must strive to obtain and maintain a high standard of quality reporting and be detail oriented.

Responsibilities include (but are not limited to):

  • Start at 5:00 a.m. daily to distribute morning snow report by 6:00 a.m. at the latest. (non-negotiable). End at 2:00 p.m.
  • Create daily snow report and additional PR/Marketing collateral utilizing marketing messages, conditions, weather and other snow reporting facts daily, in word documents, emails, blogs and tweets
  • Record multiple daily phone reports and media interviews with enthusiasm
  • Generate in-moment, daily content using photos and edited video of daily conditions, on-mountain events and other activities
  • Be able to do stand-up interviews in front of the camera as part of  edited/live-stream video content
  • Assist communications and marketing teams with various public relations and marketing projects as needed
  • Maintain awareness and knowledge of Kirkwood’s operations on a day-to-day basis
  • Other content duties as assigned


  • Degree and/or one year equivalent experience in a marketing related field
  • Ability to multi-task, work under tight deadlines and help as needed in a fast-paced environment
  • Meticulous attention to detail
  • Int./Adv. computer skills
  • Professionalism and strong communications skills
  • Strong photo, video & editing skills
  • Ability to be on time, reliable, responsible
  • Intermediate/advanced skier or snowboarder that can shoot while on the slopes
  • Must be enthusiastic and professional in front of a camera

Preferred skills:

  • Background in communications, marketing or journalism
  • Knowledge of social media platforms including YouTube, Facebook, Twitter, Periscope, Instagram, SnapChat, etc.
  • Knowledge of GoPro and camera applications, usage and care
  • Strong writing skills

Kirkwood is for those that embrace the big mountain lifestyle and are as passionate about skiing and riding as they are about creating amazing experiences for our guests. Magical, raw, expansive and remote…Kirkwood is the stuff of legend. We’re famous for legendary snowfall, challenging inbounds terrain, backcountry guided tours and premier avalanche education programs. Those that come here come for an adventure unique to Kirkwood! Join our close-knit team working at one of the most stunning alpine resorts in the country.

Vail Resorts is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, protected veteran status or any other status protected by applicable law.

Requisition ID 127008

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Tourism - Travel

Position Type:


Remote ok?



10 months ago

Vail Resorts

Experience of a Lifetime